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Straddling the Shiota River in Ureshino, Saga Prefecture, the Wataya Besso hotel complex spreads across the 66,000-square-meter property to offer several hot spring baths, restaurants, and a large number of luxurious guest rooms. Even before the COVID-19 pandemic struck, long-established onsen ryokan (traditional hot-spring inns) across Japan had been struggling to survive changes in society and people’s tastes. Faced with these challenges, Wataya Besso’s industry-leading initiatives are gaining attention. We talked with CEO Yoshimoto Kohara, the visionary behind innovative projects which extend beyond normal ryokan operations, including a new workcation office program that integrates all the best aspects of the ryokan, and an initiative in which the hotel serves as a hub for promoting the charm of the local area.
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- Ryotei & Restaurants
- Lodging/Hotels
- Producers
- Technology
- DX (Digital) & SNS
- City Planning
- Utilization
- Gastronomy and Culinary
- Japanese Nature
- Japanese history and traditional culture
- Japanese Food Culture
- Agriculture
- Fisheries
- SDGs
- Local production for local consumption
- Foreigner Activation
- Experience
- Overseas Expansion
- Fermentation
- Public-private partnerships and collaborations
- Sake
- Community Revitalization
- Spirituality
- Japan of the Sea
- Mountain Japan
VIEW ALL